What are natural food colorants or natural food color?

Natural Food Colors are extracted from natural sources such as vegetable or fruit instead of chemically synthesized. Examples of sources of the natural food color are: paprika, pumpkin, carrot, cabbage, beetroot, turmeric, annatto, spirulina, tomato, radish, purple sweet potato, elderberry. After harvest, those vegetables or fruit will be processed to extract colors components, concentrated and de-flavored.

Is liquid or powder natural food coloring better?

Both liquid and powder natural food color are good. Depending on application, the food manufacturer may prefer different types of natural food color. Normally beverage applications prefer liquid natural food color, while other applications prefer powder form. Powder natural food colors are easier to store and transport, and the cost of transportation is normally lower. The liquid natural food color will be easier to use in some applications.

Can you buy all natural food coloring?

Yes, FoodRGB natural food colors cover most of the application and a large range of colors. FoodRGB researchers develop more than 30 new formulas upon requests of our customers. We helped lots of customers convert from synthetic color to natural food color.

What can I use for natural food coloring?

The natural food color can be used in almost all food products such as candy, chocolates, beverages, cakes, cookies. The usage of natural food color is more complex than synthetic color though. Technical support on formula colors, usage of natural colors becomes essential. FoodRGB provides best efforts to support customers on how to use natural food color.

What food coloring makes blue?

The natural blue color for food has several choices: spirulina, gardenia, huito, and Anthocyanin. Each blue color has pros and cons. The best choice depends on the application.

Is carotene a food Coloring?

Beta-carotene is a natural food color. Beta-carotene is widely used in beverages and other products.

Hydration Functional Beverage Natural Food Color Solution

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Hydration & Functional

Color Swatches

Description

FoodRGB^® is a U.S.-based leader in natural food and beverage colorings, delivering vibrant, stable, and clean-label solutions for functional, hydration, and ready-to-drink beverages. Our portfolio of plant-based powders and liquids is designed to perform in complex beverage environments, offering excellent light and heat resistance with shelf life that can even surpass artificial colors.

With high color value and tinting strength, FoodRGB^® pigments achieve brilliant effects with smaller usage amounts—helping brands reduce costs without compromising quality. Our colors blend seamlessly with electrolytes, vitamins, and other functional ingredients, ensuring no off-flavors while meeting FDA compliance standards.

Backed by a consistent supply chain and technical team, FoodRGB^® provides fast, customized support to help beverage brands innovate and stand out. From sports and energy drinks to flavored waters, frozen beverages, and dairy-based RTDs, we deliver natural pigment solutions that enhance shelf appeal, support sustainability, and align with today’s health-conscious consumer trends.

Supported Colors in Beverages

Color	Solubility	Form	Solutions	Application Environment
Pink	Water	Powder	Carmine	pH 5.0 and above \| Heat Stable \| Not Kosher
Pink	Water	Powder	306000	Kosher \| Good for Multiple Environments
Pink Purple	Water	Powder	Purple Sweet Potato	Kosher \| Low pH \| Heat Stable \| Light Stable
Bright Red	Water	Powder	Red Radish	Kosher \| Low pH \| Heat Stable \| Light Stable
Orange Yellow	Water	Powder	Beta Carotene	Kosher \| Most pH \| Heat Stable \| Light Stable
Orange Red	Water	Powder	Paprika Oleoresin	Kosher \| Most pH \| Heat Stable \| Light Stable
Yellow	Water	Powder	Turmeric	Kosher \| Most pH \| Heat Stable \| Fair Light Stable
Green	Water	Powder	301721	Kosher \| Most pH \| not Heat Stable \| Fair Light Stable
Blue	Water	Powder	Gardenia Blue	Kosher \| Most pH \| Heat Stable \| Light Stable
Brown	Water	Powder	Cocoa Color	Kosher \| Most pH \| Heat Stable \| Light Stable

Solution Examples in Hydration & Functional

Beverages Type	Basic formula	General process	Usage and dosage	Advantage
Functional beverages – curcumin dedicated for alcohol relief	Turmeric extract 10%, sugar 6%, brown sugar 1%, citric acid 0.2%, curcumin 0.3%, mixed thickener 0.35%, sweetener 0.01%, flavor 0.03%, purified water, total 100%	Raw material → adjusting → uniforming → sterilizing → filling → finished product	Adding the color after flavor added at latter adjustment stage	8~10 times of bio-availability improved, liquor relieving and liver protecting.

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Hydration & Functional

Color Swatches

Description

Supported Colors in Beverages

Solution Examples in Hydration & Functional

Naturally Colored

Hydration & Functional

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